The Future of Social
Social media isn’t really social anymore. 70% of individuals say they are regularly looking for new ways to connect with other people and 87% are considering quitting in order to connect with people in real life. Yet 93% of them use social media on a daily basis.
In this session, The Akin will explore the landscape of human interactions in the digital world. They will unpack what has gone wrong with social media platforms, why they are making people lonelier, and why brands may be wasting their ad spend with them.